SPOT-ON FRANCHISE

The Spot-On brand name became a part of the Overland Liquor Zone Group in November 2015. The intention with the Spot-On name was to have an entry level model to the smaller independent stores that are too small to become part of a franchise but need assistance from a buying group perspective in order to be able to compete with the upcoming chain stores to the likes of Tops, Pick ‘n Pay, Shoprite, Game and Cambridge.

The Spot-On Group is not a franchise model but a buying group model. All signage allows the Group to upgrade signage when deemed necessary.

The Spot-On Group currently has 36 buying group members. It is not in the interest of the group to have a Spot-On store on every corner and each store operates within a certain radius from each other.

The Spot-On group takes on existing Liquor Stores that are willing to convert. Spot-On Group also takes on new stores to form part of the Group. It is essential for all Spot-On Stores to operate in a professional business practice in terms of the law of RSA, and not to deal in illegal stock and all other business malpractices.

Spot-On as an affiliation of the Overland Liquor Zone Group is part of FASA (Franchise Association of South Africa) which we subscribe to. Overland Liquor Zone Group hosts an annual Conference where all members are invited to attend.

Please take note that the Spot-On name is a registered trade mark and can only be used if the store is part of the Spot-On Group.

FURTHER ENQUIRIES

CEO GROUP OF COMPANIES

José de Achadinha
083 305 8254
jose@overland.za.com

MD OVERLAND LIQUOR GROUP

Ciry Chadinha
083 273 8775
ciry@overland.za.com

COO OVERLAND LIQUOR GROUP

Siegfried Kusel
082 497 5222
siegfried@overland.za.com

REGIONAL MANAGER
MPUMALANGA, KZN & SWAZILAND

Regan Mackie
082 404 7403
regan@overland.za.com

REGIONAL MANAGER
PRETORIA & PARTS OF GAUTENG

André Saaiman
082 457 9355
andre@overland.za.com

REGIONAL MANAGER
NORTH WEST

Barend Esterhuizen
079 372 4292
barend@overland.za.com

REGIONAL MANAGER
LIMPOPO

Reino van der Westhuizen
084 419 7449
rs.v.derwesthuizen@gmail.com

REGIONAL MANAGER
NORTHERN CAPE, FREE STATE & EASTERN CAPE

Gert Thirion
083 250 2989
gert@overland.za.com

REGIONAL MANAGER
WESTERN CAPE

Eloise Vlok
060 431 9917
eloisevlok@overland.za.com

REGIONAL MANAGER
SOUTHERN & EASTERN CAPE

Philip Beyleveldt
082 828 0368
philip@overland.za.com

 
 

MEMBERS

Spot-On members receive the cycle deals, EDLP (Everyday low price) deals as well as their monthly top – up deals from suppliers.

Spot-On members are listed with all suppliers and receive the necessary recognition from all suppliers in terms of pricing, merchandise and instore activities. The Spot-On members receive no monthly broadsheet advertising but form part of the Overland Liquor Zone National Promotional grid in terms of newspaper advertising and TV campaigns and theme promotions.

The Spot-On members pay a monthly admin fee to be part of the Overland Liquor Zone Group and the following privileges are enjoyed:

INFORMATION

  • Part of a family
  • Supplier instore participation 24/7
  • Supplier deals ongoing
  • Exceptionally good bank rates in terms of deposit fees and merchant services
  • Discounted rates on CIT (Cash in Transit)
  • Assistance with finance from financial institutions
  • Signage at subsidised pricing
  • Spot-On spirit house brand portfolio
  • Monthly and quarterly rebates from certain suppliers
  • Each Spot-On store handles their account with suppliers
  • Support from our in-house category management team as to range, shelve layouts, pricing and data sharing
  • IT Computer POS (Point of Sale) assistance through Odyssey
  • Assistance through in-house field operators
  • Assistance and support through head office 24/7
  • Group identity and adds value to the store evaluation